Motorola, iconic mobile phone, as soon as the company known for flashy equipment, placing their hopes on Comeback quality of their software.

General Director of Motorola Sanjay Jha will not go so far that Motorola is unconcerned with hardware these days, hours after the opening of the upcoming Motorola Cliq to mobilize in 2009, but the balance has clearly changed with the introduction of Motoblur, software layer that sits above the operating system, Android, and also coordinate incoming messages and news feeds for future phones of Motorola. 

“Motoblur will be very important to Motorola”, said Jha. It’s actually more than just software - Motorola also significantly hosting an online service that delivers the Facebook updates and RSS-feeds from individual telephones - but it symbolizes a transition to software and the Internet as the main features of modern mobile phones.

Unfortunately for Motorola, that the era began more than two years ago with the launch of iPhone, and the company is struggling ever since. In the pre-iPhone era, Motorola has become a hit with a sleek phones like the Razr, that turned my head, but after people started to realize that they can do this by using advanced software phone is constantly connected to the Internet, Razr has become an afterthought. Motorola has struggled with since seriously considering leaving the business phone in general.

Jha said a year ago that Motorola is going to focus on the two operating systems: Android and Windows Mobile. In Windows Mobile development, more and more of his rivals, he became the Android for Cliq, the first smartphone, he began at a time, which has a real chance to compete in today’s market.

In contrast to the G1 and Ion - perhaps the most famous Android phones at the moment - Cliq features Motorola designed home page that allows users to view the flow of notifications from things like social networking applications, news feeds, and standard voice calls, text messages e-mail. It offers a comparison WebOS palms and collaboration software, with users selecting different widgets from the home page to rotate in and out of Facebook, Google Maps, e-mail or voice mail.

Motorola developed almost all Motoblur, and she was in the works since 2007, according to Business Week. He struck up a partnership with Google Android, and because she did not understand, Google can do much better coordination of third-party software applications and sales than Motorola could do on its own, “said Jha.

It’s not just Motorola, which will play with Motoblur either: third-party developers can get their hands Motoblur with the possible release of API for software, Jha told InfoWorld. Potentially, this could complicate the situation and with Google Android, but Jha insists in this interview that Motorola will be very careful not to fragment with Android incompatibility.

Or not, people respond to social and Motorola’s network marketing strategy with the Cliq, Motoblur will be the basis for a series of phones, designed for different types of users, “said Jha. Motorola is betting the company - or at least the mobile division - on its own blend of software and online services spread across a series of phones, rather than trying to mimic the Apple approach in the production of one phone for all.

Will it work? Not knowing the key details such as price and performance in this early date, it is difficult to say whether Cliq will be successful enough to revive interest in Motorola. Jha declined to comment on pricing, saying that the decision is an exclusive partner of the U.S. T-Mobile. He did hint that the price of Cliq will be “creative”, giving the rest of that statement.

Another big question is whether Motorola is committed to the mobile business at the corporate level in the long term. Jha said that, although he warned that things can change in the future. At this point, it probably does not matter, as well as Motorola, probably can not find a buyer for its mobile business in its current condition and need a series of hits to make the property attractive to foreign investors again.

Motorola efforts on the software front over the past few years, which has lagged behind competitors. It could be argued that poor software Rokr - ITunes phone, which had prevailed in their own event dedicated to the creation in 2005 - triggered by Apple’s iPhone and rethinking what it means to be a smartphone.

Jha were confident that the company has turned a corner. “The experience issue much more as we go into the mobile Internet,” he said, compared with the screaming of equipment for which Motorola became known.

However, Motorola said virtually the same in 2006 and in 2007, and has nothing to show for it. Three years later, the world is different.

Google’s Android Market is being repaired.

Android App Store will soon launch several new updates in its forthcoming version 1.6, according to the Android Developers Blog, Eric Chu of Google on Thursday.

Developers will be able to provide screenshots, icons and descriptions to better promote and highlight their applications.

Four new subcategories App - sports, health, themes and comics - are now added, Chu said. Developers can use any of these sub-categories for new and existing applications.

For reasons not explained Chu, developers Android App in Italy are getting some special attention. Italian designers will be able to call the publisher’s site to download their applications and specify any country where paid services are currently available for customers.

In a video accompanying the blog Chu, updated interface - as rumors - also opens up new buttons for Paid Top, top free, and only in, and click “search” in upper right corner of the screen.

Google introduced Android Market years ago as the equivalent of Android Apple ITunes Store. Since its debut, Google is trying to attract developers to publish their applications in the store. Initially, only the free services were available. But in January, Google has opened a market for paid software in order to attract more developers.

Google offered another carrot for attracting developers, such as the annual Android Developer Challenge, which offers prizes for programmers with the best applications.

However, a recent survey by AdMob found that less than half the owners have acquired Android phone application, citing the lack of hot applications and limited payment options.

Whoa, - we were just sent AT & T response to the FCC inquiry into waiver of Google Apps voice from the iPhone app store and Ma Bell does not pull any strokes: in accordance with the letter, AT & T “, has no role in decision Apple does not agree with Google Voice application. This puts the ball pretty solidly Apple to court, but it does not close the door on the AT & T participated in the App Store approval shenanigans completely, because the letter also states: “AT & T has had discussions with Apple in a small number of applications that have been submitted to Apple for review where, as described below, there are fears that the application can lead to significant network. ” Not only, in which CBS and MobiTV killing Final Four square ability to stream video over 3G, but also explains what happened with the SlingPlayer Mobile - we can see that the FCC says about it.

Update: Here come Google and Apple, in response, as well! We are digesting all as fast as we can, we’ll do it semi-liveblog-style after the break to grab a frosty and dive in.

Update 2: Okay, so we read all three filings, and broke them after the break. Our main takeaway? Apple’s being pretty hypocritical, arguing on the one hand, that the iPhone is at the forefront of the mobile revolution, and then said, iPhone users can not understand how Google Voice differs from the iPhone functionality built on the other side. All your client paradigm-busting, or dreamers, they are not very smart at all, Apple - you have to choose one. In AT & T, well, it just seems that worry about their network first and foremost, and while we think it is ridiculous that it strengthens the VoIP and SlingPlayer ban on iPhone, rather than, say, Windows Mobile devices, we can understand why the carrier would insist these provisions in the contract is difficult. In the end, we just hoped for FCC forces all participants to be more open and transparent, that they are doing, and they are considered to do - Apple does not necessarily exaggerating when he said this is totally new problem, and whatever happens next will set a precedent for long time.

Gallery: ATT in FCC filing

Photos: Google in the FCC filing

Apple: (view replies)

She says she did not refused Google Voice and continues to study it. Apple is in the Google changes the voice “on the iPhone distinctive user experience” and “off Apple for Visual Voicemail.” “The iPhone user with all contacts database are transferred to Google servers, and We still do not receive any assurances from Google, that these data will be used only in appropriate ways. “[No Mac OS X to do so when it syncs the address book with Google? What's the matter? - Ed.] Mobile D . B., GVDialer and VoiceCentral all the same questions. She says it “covers new ground and do what has never been done before, and that” many of the issues we are faced with difficult and new. ” Apple does not consult with the AT & T on whether to approve the Google Voice, and Apple alone makes the final decision on whether to approve the iPhone Apps, although a part of AT & T / Apple contract prohibits Apple from the approval of VoIP applications that run on the cell network.
“Most of the review process is consumed with the quality problems and software errors.” SlingPlayer Mobile was originally dismissed because the reorientation of TV signals on iPhone through AT & T in the network is prohibited AT & T Customer Terms of Service. [It is pretty much the opposite, that AT & T promised to us. - Ed.] There are more than 40-day training iPhone app reviewers, and at least two referees to go over every square. There is an App Store review, the Executive Board that meets weekly to determine procedures and policy in the review process, as well as a review of the applications that led to the Council, because they “raise new and complex issues.” [Hi, Phil Schiller!] Apple receives 8500 new applications and updates in a week, and he claims that only 20 percent were not approved as originally submitted. AT & T: (view replies)

AT & T can not play any role in consideration of Apple or Google Voice related applications. AT & T has the technical talks with Apple about the impact of certain types of applications on its network - it was concerned about streaming audio applications like Pandora, and video applications like MobiTV in the Final Four square. Apple has changed as streaming audio to work to Pandora, but the video feature was removed from the Final Four square. AT & T and Apple to discuss the issue of certain types of applications that are compatible with Apple / AT & T agreement and AT & T Wireless common terms of service. In the Apple / AT & T prohibited transaction applications that enable VoIP calls from AT & T network, but AT & T plans to take “fresh look” at the authorization of VoIP applications that run on 3G.
In the iPhone will receive the largest subsidies AT & T never provided to a wireless phone. AT & T prohibits television redirection of SlingPlayer Mobile on the “quality service”, since “Video applications typically do not make any attempt to minimize the frame for the content.” [Again, that explains the refusal of SlingPlayer Mobile, but it's more of what the change AT & T informed the company in the past. - Ed.] There were three cases in which AT & T has discovered he is OK and went to Apple: Apple twice sent AT & T directly with developers, and the third time, Apple addressed the issue himself. In all three cases seems to be rather favorable. AT & T has developed several applications for the iPhone, including the rest find “called Have2P. Google: (show answers)

Well, this is interesting: Google in response to “What reasons were given for denying the voice of Google?” Fully redacted. Given Apple openly offered their own version of this story, you must wonder what is going on here. Google Voice-still available for iPhone users on the Internet, but Google knows the best experience through the app. Google does not screen or reject the “Android market applications based on the content and functionality.” There, in an automated verification system in place. And this is seriously it - Google does not talk much. Seeing as it is mostly pained by all this

Even if Apple does not allow him to vote for a list of Google iPhone App Store, Google is planning to re-use as a web application, according to The New York Times.

As David Pogue column on Friday in connection with the ongoing saga of Apple and Google Voice, it shows that Google has found a loophole:

Google has already said he is preparing a replacement for Google Voice app that offers exactly the same features as a rejected app - except that it will be a specialist, iPhone-shaped Web-pages. For all intent and purposes, it will behave exactly as the application would be, you can even install it in the form of icons on your home screen.

Google Voice is a free application that allows users to designate a single number to ring at home, at work, as well as mobile phones, as well as receive voice mail, text transcripts. There, in the speculation that AT & T is behind the decision to block an application, because Google Voice enables cheap international calls and text messages for free.

It is not clear if just to make Google Voice is available as a web application will change Apple’s mind, but there is a precedent. Apple also has rejected Google’s Latitude for the iPhone, until it was remade, as a web application.

A Google representative did not say how close to completion of this project may be, but reiterated the previous statement. “We will continue to work to bring our services to users of iPhone, for example, using the advances in mobile browsers.”